🚀 WHO WE ARE
👋 Hey there! We are Paismo, a fast-paced, growing HR tech/fintech startup backed by top global investors with an international team across Pakistan, the United States, Mexico, and Ethiopia. Our mission is to change how we manage, grow, pay, and up-skill workers around the globe!
As a Content Marketing Writer, you will be responsible for generating ongoing social media content, participate in online conversations, manage online reputation, and monitor engagement. Engage with customers by responding to questions, complaints, and comments and solicit feedback to improve product and service offerings.
We’re your team if you’re looking for a fast-paced, challenging, expert startup environment!
💪 RESPONSIBILITIES
- Create engaging, creative, and innovative content for regularly scheduled posts that inform and educate audiences while promoting brand messages. Update website, providing insightful, creative ideas for content marketing.
- Manage social media platforms and create compelling content to enhance brand visibility and engagement. Monitor social media channels, promptly respond to comments and inquiries, and proactively engage with the community to build strong relationships.
- Collaborate with cross-functional teams to plan high-quality, engaging content such as blog posts, videos, infographics, and webinars. Optimize content for various channels and distribute it effectively to attract and engage the target audience.
- Identify and build relationships with industry influencers and strategic partners. Collaborate with them to amplify brand reach, drive growth, and tap into new customer segments.
- Research and develop a content strategy for social media campaigns aligned with the latest trends. Create and publish engaging posts that resonate with our audience and promote our brand.
- Monitor brand mentions and promote user-generated content to connect with the audience personally. Analyze social media analytics to measure the performance of the campaigns. Stay updated about the latest features and other offerings of social media platforms.
🤔 MINIMUM REQUIREMENTS
- Bachelor’s degree in Marketing, Business, or a related field
- Strong creative and content creation skills with an eye for visual aesthetics.
- Knowledge of social media platforms.
- Excellent communication and interpersonal skills to engage with the community and build relationships.
- Exceptional knowledge of current social media trends.
- Passionate about staying updated on industry trends, emerging technologies, and best practices in social media marketing.
🚀 PREFERRED SKILLS
- Exceptional communication skills
- Go-getter, self-starter mentality
🗺️OUR CULTURE
- We are a global team of iterative, growth-minded individuals
- We are accountable, committed to our goals
- We are problem-focused and transparent in our actions toward achieving goals
- We are team players, honest and caring for each other
- We thrive in environments that enable us to speak up and push for the overall mission of the company, which is to redefine the way workers globally are managed, earn, and grow
🧳 INTERVIEW PROCESS
- Candidates will be hired upon satisfactory background check.